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  > Why Newspapers? 
  The Toronto Star's "Free Gas" contest attracted 65,000 entries, almost all of which were entered online at thestar.com.  

WHY NEWSPAPERS?

The Toronto Star provides better reach than television, radio or magazines in the Toronto market.

Ads flicker, ever so briefly, across our TV screens and radio bands. The universe of consumer magazines exceeds 500 publications.

In the highly competitive and fragmented Toronto media marketplace, the Toronto Star is your best single-source medium.

The Star vs. television
The Toronto Star outreaches many major television channels over the course of a week.

The Star vs. radio
The Star has a larger audience than the top radio stations in Toronto.

The Star vs. magazines
The Star offers better reach than Food & Drink and Readers Digest.

Contact us for an advertising program uniquely suited to your needs.

thestar.com